Amalgam
Amalgam StudioKolkata, India

Films. Series.Storytelling.Software.

Amalgam Studio develops story worlds across cinema, streaming, social-first IP, AI-native visual development, and narrative technology.

Ami Melbo Na Shopno Dana poster — Amalgam Studio

Ami Melbo Na Shopno Dana

Release-stage feature

Studio Statement

We build stories as cinema, as social momentum, and as software letting audience behavior, craft, and technology sharpen each other without flattening the work.

Slate

A catalogue of original screen IP and creative technology.

Films, limited series, horror universes, partner projects, and DraftZero sit inside one studio system.

Method

The Amalgam Method

A repeatable path from story hook to audience-tested IP.

Traditional development is slow, expensive, and often disconnected from real audience signal. Amalgam Studio develops stories differently: we test hooks in public, study audience response, package the strongest concepts with AI-native visual workflows, and then move them toward films, series, trailers, teasers, and software-backed story development.

01

Story Hook

A sharp premise is tested first in its simplest human form.

02

Talking-Head Reel

The story is narrated publicly through short-form creator-led videos.

03

Audience Signal

Retention, comments, shares, curiosity, and emotional reactions reveal what is working.

04

AI Visual Package

The strongest ideas are developed into posters, lookbooks, teasers, trailers, and pitch assets.

05

Screen IP

Validated concepts move toward films, series, anthologies, or partner-ready packages.

Stories → Signal → Package → Production

AI-Native Packaging

From public signal to AI-native package

Once a hook shows audience pull, Amalgam develops the project visually through posters, mood boards, character looks, AI-assisted trailers, teaser references, pitch decks, and proof-of-concept material. The goal is to make the story world legible before large production spends begin.

Posters & Key Art

Lookbooks

AI Teasers & Trailers

Pitch Decks

Character & World References

Proof-of-Concept Materials

AI is used for development clarity, speed, and packaging — not as a replacement for story craft or filmmaking taste.

Traction

Proof already exists

Audience reach, screen credits, product execution, and a multi-project slate already exist inside one connected studio system.

21K+

Instagram followers

8M+ views

House on Elgin Road

4M+ views

Galat Cab

3M views

Raat Ka Paani

LIVE

DraftZero product

SCREEN CREDITS

Fisaddi • Lantrani • Civil Lines • VOOT / Viacom18

Series Writing Credits

Selected Writing Credits

Professional writing and branded-content credits across streaming platforms and digital studios.

Series writing credits
Fisaddi poster shown as Sanjay Ghosh writing credit reference

Fisaddi

Co-writer

Amazon / MX Player

Lantrani poster shown as Sanjay Ghosh writing credit reference

Lantrani

Writer

Zee5

Civil Lines poster shown as Sanjay Ghosh writing credit reference

Civil Lines

Co-writer

Sony LIV

Dell XPS Youniverse poster shown as Sanjay Ghosh writing credit reference

Dell XPS Youniverse

Writer / Branded Content

VOOT / Viacom18

Posters, platform marks, and third-party titles are shown only for creator credit reference. Rights remain with their respective owners.

Founder

Sanjay Ghosh, founder of Amalgam Studio

Founded by Sanjay Ghosh

Sanjay Ghosh is a filmmaker, screenwriter, content creator, and AI product founder based in Kolkata. An FTII, Pune Screenplay Writing alumnus and BITS Pilani (Pilani Campus) Computer Science graduate, he works at the intersection of cinema, social-first storytelling, and narrative technology.

His writing credits include Fisaddi, Lantrani, and Civil Lines. He is the founder of DraftZero, creator of multiple viral story IPs, and writer-director of Ami Melbo Na Shopno Dana, Amalgam Studio's first original feature.

About the Founder

Verticals

A studio built across story, audience, and tools.

Original IP, public audience signal, AI-native packaging, and DraftZero operate as one connected studio system.

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Amalgam Studio

Notes

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Trailers, films, creator essays, pitch updates, and studio news. Not too often — just enough.